What is a brand redesign?

When entrepreneurs start out, we have an idea of what our business will look like in 5-10 years, but we aren’t prepared for the ebbs and flows of reality. So, here you are years later and you’re stuck. Business has been good, but you’re ready to take it up a notch. You’re ready to play in the big leagues, ready to stand among the leaders in your industry, if not surpass them.

That might mean your dream clients have shifted and your services are more refined. Your visual brand also needs to reflect this new, mature you.

We start by figuring out your goals. What’s going to make life and business better… make you more money… attract a new audience? Then, we look at your current brand identity.

What is brand identity?

Brand identity is all the visible elements of your brand – the colors, logo, fonts, etc. that become the distinguishing factor for your business. How does it make people feel? React?
Our basic brand identity package includes an in depth strategy session, 3 logo concepts, final format in color and black white, a logo style guide, business card design and letterhead. We provide additional collateral material designs such as one pagers, brochures, folder design, social media branding, etc.
Once we’ve dusted that diamond off, we’ll take a look at your website. What’s working? How can it be better? Does each page have a clear goal, call-to-action? We’ll create a powerful marketing tool that gets you business online.
We take pride in being a leading Creative Agency specializing in Brand Identity in Maryland, Virginia and DC.